Cynar

Core

Padua / Italy, Italy (general)

ABV16.5% standard, 35% for Cynar 70 Proof. The higher-proof version is what you want behind a cocktail bar.
Sub-styles

Tasting Notes

Artichoke, dark caramel, roasted herbs, earthy bitterness, dried citrus peel, cocoa, cola, subtle mint. The bitterness is medium — gentler than Fernet, more savory than Campari. The caramel sweetness gives it a surprising approachability.

Brand Guide

Single brand: Cynar ($20-25 standard, $25-32 for 70 Proof). No competing artichoke amaros at scale. Cardamaro (cardoon/artichoke-based wine) is an adjacent option but a different category entirely.

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The Story

Artichoke-based amaro that tastes nothing like artichoke, offering bittersweet earthy complexity instead — the only amaro that bridges Bitter-Medicinal and Umami-Savory simultaneously.